All projects
Social media
Hungry before you even walk in
Photo and video reportage front of house and in the kitchen, then daily account management: making the restaurant visible to people who had never heard of it.
Editorial strategy • Photography • Community management • Video
THE BRIEF
Cooking that delivered, on an account nobody ever came across. The point was not to win over the regulars: it was to reach the people walking past without knowing what lay behind the window.
SOLUTIONS
- Regular on-site photo shoots: dishes, dining room, team mid-service.
- Two Reels a month, built to travel beyond the existing followers.
- Feed, stories and schedule kept in step with the restaurant.
The feed
Three posts a week, alternating dish, dining room and behind the scenes: a feed you recognise at a glance, even without reading the handle.
VIDEOS • INSTAGRAM REELS
STORIES OF THE DAY
INSTAGRAM RESULTS · 1 JAN → 24 AUG 2026
30.4K
accounts reached
+33.4%
new followers
185.3K
views over the period